Our shooting centers each have two separate shooting bays, allowing for training sessions to be conducted without interfering with your desire to shoot. With 12+ lanes you're sure to find an opening whenever you visit. There is a maximum shooting distance of 25 yards, to keep you proficient in all shooting situations. Our state of the art equipment allows you to shoot safely, electronically send and retrieve your target, and keeps you well illuminated with LED lighting. Visit Appleton to experience Turn & Go retreivers with customizable movement patterns.
What is Fireline?
We are the premier indoor shooting ranges in northern Wisconsin, with locations in Appleton and Rice Lake. Our focus on quality is foremost in all of our ranges, we strive to create a warm and friendly atmosphere, so you don't feel like you're at a shooting range, but your own personal escape. Enjoy our carpeted retail spaces, comfortable lounge areas, and our attractive luxury vinyl tiled shooting lanes. Our staff is available to assist you in all your shooting needs, from firearm selection, firearm rentals, training sign-ups and shooting on the range!
We provide in-depth training in multiple disciplines, from beginner to advanced levels of shooting. If you're new to the shooting sports, we recommend you enroll in our basic courses. If you've made the leap and already purchased a firearm, we have courses that will walk you through all aspects of your firearm, including shooting it and taking it apart to clean it. Comfortable with the basics, then try our intermediate & advanced courses, that challenege you both physically and mentally. We also provide many options for getting your license to carry concealled across the country.
With a membership at Fireline you get more than just a lane pass, we treat our members right. To encourage and promote the shooting sports, our loyal members receive a pile of benefits when shopping and shooting at Fireline. Shoot for free, get guests passes, discounts on training, ammunition and accessories, save on firearm rentals and get 2% loyalty rewards. Enjoy all these added benefits for less than it costs to shoot twice a month! We also offer a membership referral bonus, so invite your friends!
We have a large selection of new and used firearms for you to choose from. Many of our firearms also have a rental equivalent, so you can Try Before You Buy! Already have a firearm? No problem, we also carry all the accessories you could need, from holsters to optics and suppressors to cleaning equipments, if you need we have, or we'll get it for you. Running low on ammunition, or just can't find the caliber you need, stop in for our readily available ammunition in all popular calibers.
Training with Fireline!
Firearm training is one of the most important aspects to safe gun ownership. We strive to provide courses to enhance everyone's skill level, as well as giving back to our communities. Join us in a course and become a safer more proficient gun owner. Our courses bridge the gap from beginner to advanced, we'll walk a new shooter through their first time ever holding a gun, and tomorrow we'll turn off the lights and dazzle you with a course in defensive drawing from holster in night conditions. Or join in our legal discussions on when to use your firearm for defense. At Fireline we teach you how and when to use your firearms.
Courses for all skill levels!
Shoot. Shop. Train.
- Rental Guns
- Rounds Fired
Appleton's Lead Instructor
Rice Lake's Lead Instructor
Appleton's Well Armed Woman
God of Thunder
Civil War Period Skirmisher
The New Guy